Women's Strength Training, Right in Your Pocket.

Build your strength with expert designed training programs specific to women in midlife. We provide the instruction, structured workouts, and progress tracking you need to succeed at home or in the gym.

  • Train Anywhere: Access your workouts instantly across all your devices.
  • Perfect Your Form: Watch step-by-step video guides with easier and harder alternatives.
  • Maximize Results: Execute cohesive, intelligently designed workouts.
  • Advance Smartly: Build strength through progressive programs designed for steady growth.
No gym required · Cancel anytime · Built for women in their 40s, 50s & 60s
Every Woman Fitness strength training app shown on a smartphone, displaying a guided workout for women in midlife
What our members are saying

"I'm definitely feeling stronger — and I'm standing up straighter and moving more each day."

— Ellen, member

"I appreciate this program because I can go at my own pace, in the comfort of my own home."

— Julie, member

"These workouts are fun! Really manageable, not too complicated — but highly effective."

— Suzy, member

This Is Built For You If...

We designed these programs for one specific woman — and she might be you. Here's how to know:

This is for you if
  • You want to feel genuinely strong
  • You're concerned about bone density, balance, or aging well
  • You like knowing the why behind your exercises
  • You want a structured plan built by experts that builds on itself week after week
This is NOT for you if…
  • You're looking for a quick fix (we build lasting strength)
  • You want high-intensity cardio or dance workouts (our programs compliment cardio)

Every Workout Has a Purpose

Beginner

The Basics

Best for: Complete beginners or returning after a break

A 6-week foundation program. Learn key movement patterns, proper form, and the language of strength training — with two workouts per week.

📅 6 weeks
⏱ 25–35 min
📆 2×/week
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Intermediate

Forever Strong

Best for: After The Basics, or women with some experience

An ongoing program designed to advance your strength and movement beyond The Basics. Up to three workouts per week, purposefully structured to progress.

📅 Ongoing
⏱ 25–35 min
📆 2–3×/week
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Intermediate

Resilient Runner

Best for: Runners and adventuring women who want to build resilience and durability

We focus on building the capacity to react, stabilize, and support movement under load — key to managing the forces unique to running and adventuring.

📅 Ongoing
⏱ 25–35 min
📆 2–3×/week
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Intermediate

Take the Slope

Best for: Nordic and downhill skiers preparing for ski season

An 8-week program designed to get your body ready for the specific demands of skiing. We focus on the key movements that translate directly to better performance and confidence on the snow, whether you love the downhill slopes or the serene Nordic trails.

📅 8 weeks
⏱ 25–35 min
📆 2×/week
Start This Program →

Simple, Transparent Pricing

Start month-to-month or commit to a year. Pause or cancel at any time — no questions asked.

Flexible
Month to Month

Full access to all programs, workouts, and progress tracking. Cancel anytime, no commitment required.

See full pricing →

Access all programs through your phone, tablet, or desktop. Workout at home or in a gym.

40+
Years of combined training experience

We Don't Just Create These Programs — We Live Them.

We don't just create strength programs for women — we are them. With over 40 years of training under our belts, we've merged our personal journeys with our professional backgrounds as world-class athletes and a sports-focused physical therapist.

We built the program we wished we'd had — one grounded in science, designed for real life, and created by people who understand exactly what your body needs right now.

Real Women. Real Results.

Questions, answered.

General Information & Getting Started

Our Programs

Logistics & Equipment

Strength Training in Midlife

Pricing & Subscriptions

Build Strength That Powers a Lifetime.

Join women in their 40s, 50s, and 60s who are building real, lasting strength from home.